Snapchat Is Putting a Price on Your Memories

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Editor’s Note

Here's your curated dose of the most significant events in the AI ecosystem this week

1. Snapchat Is Putting a Price on Your Memories

2. Supabase hits $5 Billion valuation as developers demand increases

3. OpenAI announces Sora 2

4. Google rolls out smarter nest cameras and doorbell with Gemini-powered alerts

Snapchat is about to start charging people to keep all their “Memories” stored. For years, your saved snaps, photos, and videos lived in your account without a fee. However, Snapchat now plans to let users keep only 5 GB for free. If you go over that, you’ll have to either pay or risk losing some of your memories.

They are offering a few paid plans. One gives you 100 GB for $1.99/month. Snapchat+ members get 250 GB with their $3.99/month plan. And if you go all in, their “Platinum” tier gives you up to 5 TB for $15.99/month. If you exceed 5 GB and don’t upgrade, Snapchat will start deleting your newer snaps first to stay under the limit.

To soften the blow, Snapchat is giving users 12 months of extra time: your Memories beyond 5 GB won’t vanish immediately, you’ll have a window to act. But many people are already thinking ahead and exporting their snaps before that window ends.

If you want to save your snapshots without paying, here are two good ways:

1. Export them to your phone
   You can pick up to 100 Memories at a time in Snapchat, tap “Export,” and download them to your camera roll. It’s kind of slow if you have tons of snaps, but it works.

2. Download all your Snapchat data
   There’s a “Download My Data” tool in the settings. You request an archive (Memories, JSON, HTML, etc.), and Snapchat sends you a ZIP file via email. Depending on how much content you have, it might take some time.

So basically: Snapchat’s free era of unlimited memories is ending. If you care about keeping your photos and videos, you’ll want to act soon, either back them up or choose a plan that works for you.

It’s been quite a ride for Supabase. In just four months, the company’s valuation jumped from $2 billion to $5 billion after closing a new funding round.

Supabase announced it raised $100 million in a Series E, led by Accel and Peak XV.  That follows a Series D round just months earlier, where it raised $200 million at a $2 billion valuation.  Altogether, the company has now raised around $500 million.

Supabase is an open-source backend platform built around PostgreSQL, combined with tools like file storage, authentication, auto-generated APIs, and vector/AI support.  Because it simplifies what can be complex infrastructure work, many modern app developers, especially those building AI or “vibe-coding” apps, are adopting it.

Supabse isn’t just serving small projects. It says its user base has grown to 4 million developers, and it’s being used by big names and fast-growing AI tools like Figma, Replit, Cursor, and Claude Code.  Also, intriguingly, Supabase allowed some community members to buy stock in this latest round, a move that shows it’s trying to keep its developer community deeply involved.

This leap in valuation highlights how hot infrastructure tooling, especially open source solutions that make building AI easier, has become in the startup world.

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OpenAI has unveiled Sora 2, the next generation of its video and audio model, and it’s setting a new bar for realism. The update builds on the original Sora by improving how scenes follow the actual laws of physics. Objects move and react the way they would in the real world, so if a ball bounces, it bounces correctly, and if someone runs into water, the splash behaves naturally. The result is footage that feels less “AI-generated” and more like something shot on a real camera.

Sora 2 also handles complex camera movements, lighting, and sound design with remarkable consistency. It can shift between cinematic, anime, and ultra-realistic visual styles without breaking immersion, while adding voices and ambient effects that match the visuals perfectly.

Alongside the model, OpenAI launched a new social iOS app also called Sora, designed to let people create and share these videos easily. Users can “upload themselves” into scenes for AI-generated cameos, remix each other’s clips, and explore a feed built around creative projects rather than endless scrolling. The app also includes features for safety and well-being, like teen protections and the ability to control what content appears in your recommendations.

With Sora 2, OpenAI isn’t just showing off a smarter model; it’s trying to reshape how people create and interact with video on the internet.

Google just raised the bar for home security. During its latest Google Home event, the company introduced revamped Nest Cam Indoor and Outdoor units, plus a brand new Nest Doorbell, all infused with AI smarts via Gemini.

The new cameras all shoot in 2K HDR for sharper, more detailed video, a notable jump from older models.  They also come with a wider and taller field of view. The Outdoor Cam now has a 152° diagonal angle, while the doorbell stretches that to 166°; so it can see more of your doorstep, from head to toe and side to side.  Low-light performance is better too: Google says the devices capture 120% more light than before, letting them stay in full color longer during dusk or dawn.

But the real standout is how Gemini’s “semantic scene understanding” boosts the experience. Instead of sending you generic alerts (like “motion detected”), these new Nest devices can interpret what’s happening: “FedEx driver placing package on porch,” for instance.  You’ll even get zoomed previews focused on the parts of the image that triggered the alert.

Google also added a “Home Brief” feature in the Google Home app. If you’ve been away, the AI will summarize what went down, who visited, whether a package arrived, which pets were active, and more. You can tailor it (kids, pets, time range) or ask natural-language questions, like “When did the kids arrive home?” or “Did UPS come?”

On the hardware side, the Nest Cam Indoor (3rd gen) is priced at $99.99, while the Outdoor Cam (2nd gen) comes in at $149.99, and the wire-wired Nest Doorbell is $179.99.  All offer encrypted video, two-step verification, and a green light so you know when recording is happening.

To make the transition smoother, Google merged Nest into the Google Home app, so you no longer need separate apps.  It also rebranded its Nest Aware subscription as Google Home Premium, and bundled it into the Google One plan for some users.

Finally, to reach more users, Google teamed with Walmart to introduce cheaper models under the “onn” brand, a wired indoor camera priced around $23 and a wired video doorbell for about $50.

  Product Spotlight

  Trending AI tools for the Week

• Nova - AI agent for voice control over daily apps

• Magic Potion - Visual AI Prompt editor

• Snapdeck - Slidegen in figma to prompt, generate and present

• Outlier Kit - Discover YouTube niche, trends and keywords to group your channel faster

• Wallet Finder AI - Defi Wallet and token analytics information

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